About us

Our history

Pierrot is a commercial brand integrated within Fushima’s group. A cantabrian family enterprise with international vision that manufactures high quality oral care products since 1945.


Pierrot is currently consolidated as a global brand present in more than 50 countries (27% in Africa, 40% in Europe, 11% in America and 22% in Asia) with an strong intention of growing internationally in the future.


Thanks to its efforts, Pierrot has achieved the recognition of the Spanish Society of Dental Hygienists HIDES, has received the award: Company with the Greatest International Outlook in Cantabria and the AENOR’s ISO 9001 certificate as a quality guarantee.

Our philosophy

In Pierrot we think our most valuable asset is the people that each day give their best to research and develop new oral care solutions.


Unlike bigger volume brands, Pierrot tries to solve the real needs of consumers focusing in selling only that products that actually give a palpable benefit to people’s health.